Aveda has announced the release of the My Aveda Make-Over iPad application and web-based platform. The free app allows guests to virtually change their hair color or style and it is available through the iTunes store and at aveda.com/myavedamakeover. Users can explore ideas for new looks by choosing from a rainbow of color offerings, created with Aveda Full Spectrum Professional Hair Color, and a library of hair styles–from long locks to short crops, bouncy-curly to sleek and straight. My Aveda Make-Over also serves colorists and stylists as a consultation tool to help guests envision a new color, cut or style.
When using the My Aveda Make-Over iPad app users can:
*Try new looks on a model image or upload their own photos.
*Choose an Aveda hair style or select a gallery look from other users to try on.
*Experiment with a variety of hair colors or receive hair color recommendations.
Features of the Aveda iPad app include:
*Aveda Salon Locator
*Guest discount offer to be redeemed in salon.
*Live chat with Aveda experts for all things beauty, including style, skin care and make-up.
*A sharing feature to allow users, stylists and friends to upload favorite photos to the gallery.
*One-touch access to the Aveda mobile website for additional content and easy-to-use shopping.
*Seamlessly syncs with the user’s existing aveda.com account to archive favorites, products and photos.